About Stay Casual
Our Story
Our story is one of loss, deep sorrow, grief, choosing to live life fully and not succumbing to the darkness that the loss of our Owen has created.
Our story begins on October 10th, 2003. A bright eyed child is welcomed to our world. Through his lense, we learn to slow down, observe, connect, pause, and go at a pace that creates enough safety to slowly open up to the world around us and trust our own knowing.
Welcome to Stay Casual Wear. We hope you will join us on this new adventure. Our story is one with no ending…
Against the beautiful summer skies of Boulder, Colorado, Owen Joshua Eldridge, age 19, passed away suddenly and tragically in a motorcycle accident on the 3rd of August, 2023.
Our story could have ended this day, but we have decided that it can not end here. Owen’s life was too big, too full of energy, adventure, a wild child who was driven, focused, funny, loyal and so deeply loved.
Here we actively choose to honor Owen and his passion, his dreams and keep his vision alive.
To know Owen was to love him, evident in how seamlessly he garnered and cultivated friendships around the world. From Maine to Michigan, South Carolina to Hawai’i to Boulder, Owen built friendships and family with ease and lit up the lives of those who were lucky enough to exist within his orbit.
Owen, also lovingly referred to as Dridge, Lil Dridge, and Braddah O, was a loyal and devoted son, brother, uncle, grandson, and friend who is easily remembered as reliable and present for anyone who needed an extra hand along his path. He was driven and determined in his work and pursuits of happiness, and actively sought adventure at every turn. He loved to feel on the precipice of life and worked hard to create an existence that allowed him to be ever-present in the moment. He was silly, happy and full of love, feeling deeply connected to riding, driving, painting, music, and surfing.
Owen was always full of entrepreneurial ideas. From childhood bake sales to big dreams of owning homes all over the world. He was also in the early stages of developing this clothing line in which he named, Stay Casual...
Owen is deeply missed and remembered with love by all who knew him. His sudden and premature passing will be eternally difficult to comprehend and process. He is still an incredibly bright light. Tender and funny, beautiful and bold, and his early departure from earth feels incomprehensible.
So here we are, one second at a time. One breath at a time.
Thank you for being here with us.
Our Mission
At Stay Casual our mission is to build upon and continue Owen’s vision.
In Spring 2023, Owen Eldridge began developing Stay Casual, a clothing company that reflected his qualities and embodied the values he lived by, ambition, adventure, compassion, drive, and integrity.
A few months later, Owen suddenly and tragically left our Earth.
Now, his mother Whitney and older brother Andrew have picked up where Owen left off in order to make his dreams a tangible reality. We aim to create a brand that signifies his deep connection to others, himself, as well as the ocean. This reminds us that we are powerful and strong as well as calm and capable. And that we are all connected in this big, uncertain, awe inspiring world.
At Stay Casual, we encourage you to take it easy. We aim to create clothes that inspire you to live in comfort and authenticity. Forget about societal norms and pressure and opt for doing your own thing. Like Owen, Stay Casual reminds us to stay motivated, while still leaving time for stillness and reflection.
Our Values
At Stay Casual, we believe in living in the here and now. Like Owen, we work hard, dream big, travel far, while staying connected to what maters most to us: taking the leap, following our intution, and surfing the waves of life.
We are driven by creativty, curiosity, love, loyality, strength and soul.
Owen's Original Collection from Stay Casual
